Mobile Site Conversions
Contents |
Overview
Website conversion tracking allows you to track a specific conversion point of your campaign's direct response, such as successful registrations.
Option 1 – Client-side conversion tracking
Pre-requisite: Please note that only mobile devices which support cookies will be able to track conversions when using client-side tracking.
Step 1: When setting up your campaign, under "Bid & Tracking", select “Enable conversion tracking for mobile sites”.
Step 2: The advertiser adds the following image to their conversion point i.e. registration page.
<img src="http://tracker.adfonic.net/cb/conversion.gif" width="1px" height="1px"/>
Step 3. Once your campaign and conversion point is live, you should now see your conversions in the site reporting.
Option 2 – Server-side conversion tracking
Step 1: The advertiser appends a parameter (“cid”) to their click-through URL(s).
Step 2: The advertiser captures the parameter (“cid”) and associates it with their conversion point (for example, registration).
Step 3: The advertiser server then sends a request to Adfonic http://tracker.adfonic.net/cs/{cid}
Example
This is an example of a click through URL as it would be entered into the Adfonic interface.
http://yourClickThroughURL.com?cid=%click%
When the end user clicks on the ad the user will be redirected to the the following URL with the “cid” value; this is a unique identifier of the click.
http://yourClickThroughURL.com?cid=1234
The advertiser's server makes a call to Adfonic at http://tracker.adfonic.net/cs/1234
